Key Benefits
Central Property Investment specialises in the sale of serviced apartments, with a focus on presenting each property to investors in a clear, commercial, and market-aware way.
- Access to buyers already interested in serviced apartment and investment-style properties
- Local property knowledge and experience in this asset class
- Flexible sale strategies tailored to the apartment, building, and market conditions
- Exposure through our buyer network and broader real estate channels
- Opportunity to position the property to both investors and owner-occupiers where suitable
- Guidance around presentation, pricing, and sale readiness
Central Property Investment Sales Process
Once you appoint Central Property Investment to act on your behalf, we begin preparing your property for market and recommending the most suitable sales approach.
This process may include:
- reviewing the property, building, and current market position
- advising on likely pricing strategy and presentation
- preparing the property for listing
- advertising through selected real estate portals and digital channels
- showcasing the opportunity to relevant buyers from our network
- coordinating buyer enquiries, inspections, and negotiations
- providing feedback throughout the campaign
Marketing Approach
Each property is assessed individually, and the marketing strategy is tailored to suit the asset, location, and target buyer.
Depending on the property, the campaign may include:
- listing on major real estate portals
- exposure on the Central Property Investment website
- direct promotion to relevant investor contacts and databases
- onsite exposure where appropriate
- use of supplied or newly prepared imagery and marketing material
A marketing proposal can then be provided outlining the recommended campaign approach and commission structure.
Independent Valuation
We recommend obtaining an independent valuation before going to market.
An independent valuation can help:
- establish a realistic and supportable asking price
- provide confidence for interstate or sight-unseen buyers
- assist purchasers who may require finance approval
- support a smoother and more informed sales process
- Selling with Central Property Investments
